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Spin master logo9/7/2023 ![]() ![]() This wasn’t just for parents buying games and activities to replace vacations, theme parks, and movie theaters - “kidults” became an emerging demographic looking to relieve boredom, create new hobbies, and even find emotional support. ![]() While toys and games are “a fundamental part of childhood”, they were especially crucial during the pandemic as parents juggled childcare and work at home.
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